In the 30th Anniversary Edition of ASTROLOGIE HEUTE I give an introduction to astrological brand development. The article shows how astrological archetypes can be used to build strong brands and presents the group horoscope as a crucial tool for brand positioning.
Article “Branding with Astrology”
In September 2016 Star Trek celebrates its 50th anniversary. In an extensive article for astro.com I analyze the crucial horoscopes for this popular Science Fiction series: Gene Roddenberry, the first concept draft and the premiere in american television.
This article also explains the Phenomenon of Novum-Incubation, an innovative concept that I introduced in the PROGNOSTICS book series. It explains how major Science Fiction visions can be used as lead indicators for long term technological development.
And you will learn more about the close connection of the Star Trek horoscope to the Astro-Kondratiev, a long wave cycle that explains the patterns of major paradigm shifts and technological innovations in the course of history.
The full article can be read on astro.com:
Article “50 Years STAR TREK” auf astro.com
The second volume of the PROGNOSTICS book series presents the huge fields of “Pattern Analytics”. It introduces all those methods of forecasting that interpret signatures and signs: from omen in Africa, Haruspices in Babylon, Auspices in Rome, Physiognomics in India or I-Ging in China to the exit polls, business forecastings, genetic tests, NLP patterns or Big Data analytics of today.
70 figures and tables
more information, excerpts & videos:
PROGNOSTIK Youtube Channel
Astrology constantly extends its tools to describe the growing complexity and variety of our world. An important part of this work are minor planets.
In the German astrology magazine MERIDIAN I introduce the Planetoid-Matrix as an elegant instrument to deduce astrological characteristics from astronomic parameters. The examples of the centaurs Chiron, Thereus, Pelion, TA1994 Pylenor and Chariklo show how it works.
Online Article “The Planetoid Matrix (German)”